Survey Research Design

Soledad Artiz Prillaman, Nuffield College at Oxford University

COURSE DESCRIPTION

Surveys are one of the most important sources of data for researchers and their design and analysis is therefore a critical component of a researcher’s tool kit. This is the first course in a series on Survey Research aimed at providing these important tools. This course is designed to provide an introduction to methods of survey design and implementation. This course includes both lecture-based instruction as well as hands-on practice in survey design. By the end of the course, students will be able to design their own survey and assess the quality of survey questions, evaluate various sampling strategies and in-field protocols, and identify potential methodological challenges to data quality. The course will cover methodological issues that arise in survey research, including sources of bias, measurement theory, and non-response. Students will also have the opportunity to pilot their own original survey to learn first-hand the challenges with question design, sampling, and data quality. This course is well suited for students planning to collect survey or public opinion data as well as students that work with existing survey data but desire tools to evaluate and address the quality of the data.

DATES

This course runs January 15-19, 2018.

TEACHING FELLOW: Marina Merlo, University of São Paulo

COURSE OUTLINE

Day 1 – Introduction to Survey Methods, Ethics, and Research Design

Day 2 – Sample Frames

Day 3 – Instrument Development

Day 4 – Methods of Data Collection

Day 5 – Survey Interviewing and Quality Control